Company Profile

About Us

Product Positioning

*Founded in 1989, and mainly positioned as a seasoning importer.
*The commodity market of Chef’s Choice is established in 1992.
*Started acting  as an agent of international brands and marketing in Taiwan in 1994. The following are
the brands.

San Remo Spaghetti Series （the biggest spaghetti manufacturer in the southern hemisphere)
Moi Margarine (the biggest edible oil manufacturer in Malaysia)
Thasia Seasoning Series (premium export brand in Thailand)
Buddy Dean Coffee Series (coffee hot brand in Thailand)

Business Philosophy

We brought in San Remo Spaghetti in 1994, which holds over 60% market share in Australia, has been selling in Taiwan for over 20 years. From the carefully selected raw materials, the packaging, to the selling price, and the security of process, we strictly control our quality by HACCP from beginning to end, and set a brand to enter the channels to sell at home and abroad. The carefully selected quality, taste, and prices are beloved by Taiwanese.

Our company’s business models are import trade and marketing. Main products are Chinese and Western sauce, Thai sauce, spaghetti, Italian sauce, various jam, salad sauce, etc. There are brick-and-mortar stores at North, central and South Taiwan to serve customers in Taiwan, and professional logistics company cooperate with warehousing(5000 pallets storage). Our delivery partners are HCT Logistics, Tong-Ying Delivery, and Taiwan Pelican Express. The guarantee delivery time for our customers is plus 2 days.

Chef’s Choice is a delicious and healthy brand with a faith of diet from nature. Tasty food, delicious life, and a perfect display of vitality; natural, tasty, fresh, healthy and simple diet; always delicious, healthy, and vital LOHAS choice, and always with Chef’s Choice; we advocate simple, tasty, natural and healthy diet concept ,and we admire organic diet and natural, healthy and tasty life.

Delicious and health is a kind of joyful diet concept, and a delicious life is a concept of happiness and a way to be happy. Everyone in the world is living a “make diet beautiful together with me ” new life. Chef’s Choice changes your life, and make everything delicious.

Chef’s Choice, which controls the quality from the carefully selected raw materials, origins, planting, and quality, layer by layer, pay attention to quality’s safety. Chef’s Choice also be more focus on health and delicious, and deeper guarantee. We take care of everyone’s health, and also make your diet without burdens.